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Ashgate Publications
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Ashgate Business Catalog
Principles
of Strategic Management
Third Edition
Tony
Morden,
University of Teesside, UK
April 2008 * 640 pages
Hardback * 0 7546
4474 X / 978-0-7546-4474-3 * $69.95
Now published in its 3rd
Edition, is a proven textbook that offers a
comprehensive introduction to the study and practice of
strategic management. This new edition covers the
fundamentals of strategic analysis and planning,
strategy formulation, strategic choice, and strategy
implementation.
The
Employment Contract and the Changed World of Work
Stella
Vettori,
University of Pretoria, South Africa
April 2008 * 210 pages
Hardback * 0 7546
4754 4 / 978-0-7546-4754-6 * $99.95
How is the contract of
employment to remain relevant in the changed world of
work? Stella Vettori brilliantly shows that the implied
duty of good faith is the ideal vehicle for adapting the
contract to changing conditions.

Human Resource
Management in Russia
Edited by
Michel E. Domsch,
Helmut-Schmidt-University, Germany and
Tatjana Lidokhover,
Helmut-Schmidt-University, Germany
April 2008 * 358 pages
Hardback * 0 7546
4876 1 / 978-0-7546-4876-5 * $114.95
Despite the widespread and
large-scale changes in Russian business, to date little
serious attention has been paid to the nature and
development of the Human Resource function. This book
redresses this gap by providing a detailed introduction
into the current economic developments taking place in
Russia,
alongside a full length examination of the new role of
the HR department in Russian enterprises, and the
influence of national politics on HR practice.
The
Cooperative Movement
Globalization from Below
Richard
C. Williams,
Regis University, USA
April 2008 * 252 pages
Hardback * 0 7546
7038 4 / 978-0-7546-7038-4 * $99.95
Richard Williams surveys
the history of the cooperative movement from its modern
origins in the 18th century and deals with the theory of
cooperation, as contrasted with the 'Standard Economic
Model', based on competition. The book analyzes the
successes and challenges of the cooperative movement as
an alternative to the global neo-colonialism and
imperialism that now characterizes free-market
capitalist approaches to globalization.
The
Revival of Private Enterprise in China
Edited by
Shuanglin Lin,
University of Nebraska, USA, Peking University, China
and Shunfeng Song,
University of Nevada, USA
April 2008 * 306 pages
Hardback * 0 7546
4892 3 / 978-0-7546-4892-5 * $114.95
This book examines the impact on China's private
enterprises by obstacles to growth (such as borrowing
restrictions, high taxes, ineffective legal protection
and lack of technical and information support) and
contrastingly examines how private enterprises can help
China mitigate its macroeconomic problems, such as
unemployment, income inequality, financial
disintermediation and cyclical boom and bust.
Emotional
Geographies
New in Paperback
Edited by Joyce
Davidson and
Mick Smith,
Queen's University, Canada and
Liz Bondi,
Edinburgh University, UK March 2008 * 256 pages
Paperback * 0 7546
7107 0 / 978-0-7546-7107-7 * $49.95
Bringing together well-established interdisciplinary
scholars and a new generation of researchers, this
volume presents a wide range of innovative studies of
fundamentally important questions of emotion. The book
demonstrates the richness that an interdisciplinary
engagement with the emotionality of socio-spatial life
generates. Available in hardback.
The
New Wealth of Cities
City Dynamics and
the Fifth Wave
John Montgomery,
Urban Cultures Ltd, UK
April 2008 * 466
pages
Hardback *
0 7546 4789 7 / 978-0-7546-4789-8 * $99.95
In The New
Wealth of Cities, John Montgomery
provides a long overdue look at the dynamics of
the city. Original and wide-ranging, this book
will be a definitive resource on city economies
and urban planning, explaining why it is that
cities develop over time in periods of
propulsive growth and bouts of decline.
Stretching
Beyond the Horizon
A Multiplanar
Theory of Spatial Planning and Governance
Jean Hillier,
Newcastle University, UK
April
2008 * 416 pages
Hardback *
0 7546 4749 8 / 978-0-7546-4749-2 * $79.95
In this innovative work Jean Hillier develops a
new theory for students and researchers of
spatial planning and governance which is
grounded primarily in the work of Gilles Deleuze.
Using empirical examples from England and
Australia, she explores what spatial planning
and urban management practices could look like
if they were to become along Deleuzean lines and
suggests alternative framings for spatial
practice.
Atlantic
Reverberations
French
Representations of an American Presidential
Election
Paul C. Adams,
University of Texas at Austin, USA March 2008 *
252 pages
Hardback *
0 7546 7023 6 / 978-0-7546-7023-0 * $89.95
The 2004 US election provided French citizens
and their media with a springboard for
re-conceiving 'self' and 'other'. By examining
how the French media - newspapers, television,
the internet and scholarly research -
represented the election from a critical
geopolitical perspective, this book provides the
first major in-depth study of views of the US in
contemporary foreign media.
Accommodating
Cultural Diversity
Edited by
Stephen
Tierney, University of Edinburgh,
UK
April 2008 *
250 pages
Hardback * 0 7546 2603 2 / 978-0-7546-2603-9
* $99.95
This volume explores recent developments in
the theory and practice of accommodating
cultural diversity within democratic
constitutional orders. It provides a broad
vision of the constitutional management of
cultural diversity as seen through the
prisms of different disciplines and
experiences, both theoretical and practical.
A
Foucauldian Approach to International Law
Descriptive
Thoughts for Normative Issues
Leonard M. Hammer,
Zefat College, Israel
April 2008 *
162 pages
Hardback * 0 7546 2356 4 / 978-0-7546-2356-4
* $99.95
The objective of the book is to offer
Foucault's understanding of power and
knowledge as the basis for interpreting the
international system. Foucault begins to
account for a current understanding of power
and knowledge in a complex and multifaceted
world that has not been adequately accounted
for in current studies.
|
Airline
Network Development in Europe and its Implications for
Airport Planning
Guillaume Burghouwt,
Amsterdam Aviation Economics/SEO Economic Research, The
Netherlands March 2008 * 300 pages
Hardback * 0 7546
4506 1 / 978-0-7546-4506-1 * $99.95
Explores the dilemma of
changing airline configurations on airport planning
through a detailed study of airline network development,
airport connectivity and airport planning in the
deregulated EU air transport market.
|
Aircraft Command
Techniques,
US$49.95
Aircraft
Command Techniques is a comprehensive examination of the
characteristics of the experienced captain. Each chapter
begins with an appropriate and relevant anecdote that is
analogous to the chapter’s main theme. It then progresses to
the chapter’s main objective and finishes with a scenario
that the reader is asked to solve from a captain’s
perspective using a number of considerations that are
offered and should be evaluated when solving the problem.
The intent is to help the pilot practice thinking as a
captain. |
Airline Finance, US$89.95
Second edition, Peter S.
Morell, Air transport industry finance, with its complexity
and special needs such as route rights, airport slots,
aircraft leasing options and frequent flyer programs,
requires specific knowledge. While there are numerous
financial management and corporate finance texts available,
few of these provide explanations for the singularities of
the airline industry with worked examples drawn directly
from the industry itself. |
Airline
Marketing Management, US$34.95
This book
examines the principles of marketing and demonstrates the
ways in which these principles can be applied to today's
airline industry. As the fifth edition of a successful book,
it includes new material on:
• The implications of the terrorism, and the threat to the
demand for air travel.
• The lessons to be learnt from the economic slowdown - in
particular its impact on so-called Premium Traffic in First
and Business Class.
• The developments which have taken place in the regulatory
scene in recent years.
• Impact of low fares airlines and the response of the
traditional airlines to the threat posed by these carriers.
• Airline alliances, which are again in the melting-pot |
Airport
Marketing, US$89.95
Airport
Marketing examines the new management vision of airport
marketing in the post-September 11th environment, presenting
in-depth analysis of current airport management practices
for both aviation and non-aviation-related activities.
|
The
Airline Training Pilot, US$39.95
Comprehensively revised and updated, the second edition of
this widely regarded text reflects the changing environment
within international airline training. With particular
emphasis on human factors, crew resource management (CRM),
crew and organizational culture, error management and
advanced qualification procedures (AQP), it also examines
attempts at reducing the so-called "pilot error" accidents
and incidents. |
Beyond
Aviation Human Factors, US$39.95
The authors believe that a
systematic organizational approach to aviation safety must
replace the piecemeal approaches largely favored in the
past, but this change needs to be preceded by information to
explain why a new approach is necessary. Accident records
show a flattening of the safety curve since the early
Seventies: instead of new kinds of accident, similar safety
deficiencies have become recurrent features in accident
reports. This suggests the need to review traditional
accident prevention strategies, focused almost exclusively
on the action or inaction’s of front-line operational
personnel. |
Building Safe Systems in Aviation, US$89.95
Building Safe
Systems in Aviation provides a single source for those who
need to progress beyond current models of Crew Resource
Management (CRM) to developing safe systems in critical
industries. Although the primary focus is on airline pilots,
the principles apply to all sectors of aviation,
particularly maintenance and cabin crew, as well as other
high-risk industries. It systematically sets out the context
of CRM and safe systems, the conduct of training, the
resources needed by the facilitator and the processes
required for the measurement of outcomes. |
|
Culture
at Work in Aviation Medicine, US$44.95
Culture forms
a complex framework of national, organizational and
professional attitudes and values within which groups and
individuals function. The reality and strength of culture
become salient when we work within a new group and interact
with people who have well-established norms and values. |
Evolution
of International Aviation, US$59.95
The purpose of this book is twofold. First, it lays out the
forces that shaped the international aviation industry and
that changed all the rules in the drive for liberalization.
Second, it looks at the many interesting and difficult
choices ahead that the airline industry in general and the
international aviation industry in particular face. These
choices include many dichotomies: pulling back from the
trend toward liberalization or embracing the liberalization
trend, merging in search of profitability or fragmenting the
industry in search of economies. These possible futures are
explored including the pros and cons of each future from a
national, consumer, employer, and employee perspective. |
The
Field Guide to Human Error Investigation, US$34.95
Human error
may be the dominant contributor to incidents and accidents
today, it is probably also the most misunderstood. How do
you reconstruct the human contribution to system failure?
Human error investigations must often follow a path of
intuition or common sense, but can fall into the biases and
traps inherent in understanding past, puzzling performance. |
Fasten
you Seatbelt: The Passenger is Flying the Plane, US$59.95
Fasten Your
Seatbelt: The Passenger is Flying the Plane is the fourth in
a series written at the request of practitioners in the
global airline industry.Core customers are beginning to
seize control of the direction of the industry from airline
management. Customers are doing so due to deep
dissatisfaction with what is being offered by traditional
carriers across all areas, including network, product,
price, customer service and the distribution system.
|
Flight
Stress, US$89.95
While stress
and fatigue are often dealt with in other books on aviation
performance and human factors, these realities of human
vulnerability are now increasingly seen as central to the
effective conduct of flight operations. Flight Stress
provides a comprehensive treatment and a better
understanding of stress and fatigue as they relate to
aviation. It clarifies and distinguishes the concepts of
stress and fatigue as they apply to flight, and expounds
sufficient theory to provide a principled basis for the
consideration and amelioration of stress effects in
aviation. |
Flight
Simulation, US$89.95
Advances in computer, visual
display, motion and force cueing and other technologies in
the past two decades have had a dramatic effect on the
design and use of simulation technology in aviation and
other fields. The effective use of technology in training,
safety investigation, engineering and scientific research
requires an understanding of its capabilities and
limitations. As the technology has as its primary goal the
creation of virtual environments for human users, knowledge
of human sensory, perceptual, and cognitive functioning is
also needed. |
A
Human Error Approach to Aviation Accident Analysis, US$34.95
Human error is implicated in
nearly all aviation accidents, yet most investigation and
prevention programs are not designed around any theoretical
framework of human error. |
Human
Factors for Pilots, US$34.95
This book has
two functions. The first is to provide a comprehensive and
concise outline of the available human factors knowledge for
the practicing pilot. The second function is to provide this
knowledge in a way that follows very closely the syllabus of
the UK Civil Aviation Authority’s (CAA) Human Performance
and Limitations examinations for both professional and
private pilots. Although the private pilot’s syllabus
requires a narrower range of subjects to be studied, and in
less detail, than the professional syllabus, this handbook
covers both requirements, with syllabus variations being
indicated in the contents page. |
Human
Factors in Flight, US$54.95
Human Factors in Flight is
about and for people who fly or have a concern on the ground
for the safe and efficient operation of aircraft. It brings
the best of scientific knowledge to the practical management
of the human component in flight. It is for pilots,
operations staff and airline management, designers,
manufacturers and regulatory agencies. |
Human
Factors in Flight: Student Workbook US$9.95
This student workbook is designed to help identify and
master the key concepts in the Human Factors in Flight
textbook. It provides the essential student materials which
supplement the student text learning package. Each section
provides performance objectives, followed by questions to
prepare students for class discussion and examinations. |
Human
Factors in Multi-Crew Flight Operations, US$44.95
With the pace of ongoing technological and teamwork
evolution across air transport, there has never been a
greater need to master the application and effective
implementation of leading edge human factors knowledge.
Human Factors in Multi-Crew Flight Operations does just
that. |
Investigating
Human Error: Incidents, Accidents and Complex Systems,
US$49.95
In this book the author
applies contemporary error theory to the needs of
investigators and of anyone attempting to understand why
someone made a critical error, how that error led to an
incident or accident, and how to prevent such errors in the
future. Students and investigators of human error will gain
an appreciation of the literature on error, with numerous
references to both scientific research and investigative
reports in a wide variety of applications, from airplane
accidents, to bus accidents, to bonfire disasters. |
Managing
Maintenance Error, US$34.95
Situations and systems are
easier to change than the human condition – particularly
when people are well-trained and well-motivated, as they
usually are in maintenance organizations. |
Managing
the Risks of Organizational Accidents, US$44.95
Major
accidents are rare events due to the many barriers,
safeguards and defences developed by modern technologies.
But they continue to happen with saddening regularity and
their human and financial consequences are all too often
unacceptably catastrophic. One of the challenges facing the
next millennium is to develop more effective ways of both
understanding and limiting their occurrence. |
Straight
and Level: Practical Airline Economics, US$39.95
Straight and
Level uses a simple yet powerful model to explore linkages
between the fundamentals of airline economics and the
volatility of industry performance at the operating level.
Part 1 of the book provides a strategic context within which
to consider the industry's economics. Part 2 is structured
around a model that relates operating revenue and operating
cost; it examines the most important elements in demand and
traffic, price and yield, output, and unit cost. Part 3
probes more deeply into three critical aspects of capacity
management: network management; fleet management; and
revenue management. Part 4 concludes the book by exploring
relationships between unit revenue, unit cost, yield, and
load factor. |
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